Scenario 1
“Son, may I request you to kindly keep this bag of biscuits over your counter for sometime?”.
“Why”, asked the shopkeeper. [...]
Entries Tagged as ‘Service Marketing’
August 9, 2007
Customer Service : Sorry what’s that ?
July 30, 2007
Web Hosting demystified – I
I’ve been running my blog on wordpress.com which offcourse is a free account currently. In the future, I plan to shift my blog to a domain on a wordpress.org account.
The other day I was doing a bit of search (organic search) for a cheap, reliable, quality (wow i.e. quite a bit) web-hosting provider. Did a [...]
July 9, 2007
Itasveer : India’s Best Photo Printing Website ?
In a brief e-mail discussion with me, Ankit Khanna, Director itasveer, revealed itasveer’s new features, why it is different from other online photo printing services in India and its future plans. Packed with cool features and top partners itasveer appears to be doing better than other online photo printing services like picsquare, fobaz. Gradually consumers [...]
July 3, 2007
What next ?
My friend called me up last night to inform me that his small software company had hired a new marketing consultant, an “out of the outter box” marketing thinker.
First meeting results
After taking a quick look at the product and the website the consultant came up with a suggestion:
“Blog, blog & blog” – [...]
June 21, 2007
I am sorry for the inconvenience Sir !!
“Hye, could you just help me out?”, I asked the busy shopkeeper.
“Yes sure , tell me what is it that you want?”, he asked.
“Um.. I want to buy a sim card for my college going cousin sister.”
“Yes, you can go for the post-paid connection of Hutch. It provides good connectivity and best-of-all offers real value [...]
June 20, 2007
Spiritual Marketing: Creating wealth Inside out
“Spiritual Marketing”, that’s the title of the book written by Joe Vitale. Although, as a tech-mba I’ve never studied marketing, I most certainly think that an average
marketer should try to connect with [...]





