Good friend Nidhi Makhija who works for a digital agency called Experience Commerce just sent me an email about the social media campaign for IPL’s Royal Challengers Bangalore, called the RCB Fanatic Fans Challenge. If you’re a cricket fan or RCB follower you can apply now before the contest closes on 20th September.
Here is what Nidhi says,
It is the first type of campaign in Indian cricket history. The club is basically allowing fans to apply for the positions of chief blogger, photographer and RCB fan – and the three winners will tour Champions League with the RCB team itself next month. It’s a great opportunity for fans to meet their dream cricketers, and for sports bloggers & photographers & ‘fans’ (or YouTube-content-creating-lovers) to get real experience and mass exposure.
Once again a fantastic demonstration of how agencies are tapping on the potential of social media. India is a cricket crazy country and die-hard fans are just going to love the opportunity of sharing stage with their favorite cricketers. Without doubt this challenge is going to success and you’d soon see a social media success case study about the RCB Fantatic Fans challenge.
Don’t waste your time and apply now & if you are a blogger help the guys in spreading the word 🙂